I found the fevered unraveling of Matt Damon’s character and his deceptions and lies fascinating to watch.  There are no big actions sequences, no shoot-outs and no chase scenes.  If you come to the theater looking for an action-packed thriller like the Bourne series or the sharp witty seriousness of whistler-blower  Erin Brockovich you will be disappointed.  SEE THE TRAILER IN VIDEOS

This is a meticulous character study about the bland banality of corporate greed, the endless self-justification of scheming executives and the deluded self-seeking that’s eating away at the American Dream.   The upbeat jangle of Marvin Hamlisch’s insistently perky elevator music underscores Whitacre’s deluded optimism.  Steven Soderbergh deliciously deadpan comedy is a brilliant, subtle and painfully funny expose of the empty calories (literally and metaphorically) that’s been making America both overfed and undernourished at the same time.

Damon’s character is biochemist and ADM Division President, Mark Whitacre, the highest-ranking corporate official in U.S. history to expose wrong-doing in his own company.  Whitacre sets off a massive FBI investigation into a global price-fixing conspiracy filled with secret meetings, concealed taping, wire taps, pay-offs and laundered money in Swiss and Bermuda off-shore accounts.

The object of all this intrigue is lysine, a sweet corn-based food additive, that is in nearly everything we eat or drink.  As the movie opens, Whitacer glowingly describes the many lucrative uses of  his company’s products (“corn goes in one end, profit comes out the other”).  When a virus derails the company’s production of  lysine, Whitacere is forced to come up with a solution fast.

He lies and tells management there’s a mole in the company, a corporate saboteur from a Japanese rival who wants a payoff to stop injecting the virus into the production line. Whitacre is shocked when the company calls in the FBI. Special Agents Brian Shepard (Scott Bakula) and Bob Herndon (Joel McHale), catch Whitacre in the lie about the mole and the fun begins as Whitacre spins an even bigger story.  He accuses ADM of fixing prices and divvying up the market for the corn-based food additive by ADM and other international corporate giants.

Whitacre begins an increasingly bizarre journey where lie enfolds lie.  The dorky but puppy dog charming scientist with the floppy pompadour toupee likens his situation in ADM to Tom Cruise in The Firm.  It’s an apt, if over-weaning, comparison to another Power of Ambition character.  An even closer movie comparison would be to Matt Damon in The Talented Mr. Ripley, a movie that also explores dark and twisted side of the Power of Ambition character.

Like Ripley, Mark Whitacre is a bland but eager to please guy who is obsessed with being liked and inflating his own importance.  Whitacre believes he should be running ADM and uses the price-fixing conspiracy to oust his superiors. He is obsessed with assessing the relative friendliness of everyone he meets.  Despite his double-dealings, greed and moral transgressions he believes that he is one of the “good guys” and his many “good friends” at ADM will welcome him into the top spot after he has taken most of the company management down.  He lies about a key biographical fact because of a study about personal likeablity. He justifies every twisted manipulation of the truth or of others with an incessant internal dialogue filled with odd facts, off-kilter observations and self-promoting rationalizations.

Like all Power of Ambition characters Whitacre is exceptionally adept at self-justification and at distracting himself from his own crimes and ethical short-comings.   Always the eternal optimist Whitacre enthuses, “There are so many really nice people in the world.” even as his web of deception is unraveling around him and one last lie earns him three times the prison sentence the other executives face.

A character driven by the Power of Ambition is a staple of American movies.  This Character Type can be a hardworking, eager, charming optimist with a “can-do” spirit (Tom Cruise as the title character in Jerry Maguire)—or a lying, manipulative, backstabbing striver who will do anything to get ahead in life (Anne Baxter as Eve Harrington in All About Eve).  Jim Carrey in Liar Liar is another comedic version of the type.

Power of Ambition characters can be aspirational characters who want to rise from a lowly station to a more exalted one. Or they can be prostitutes, frauds, fakers or con artists, always on the hustle. In either case, their personal vanity, status, popularity and social importance is key to these characters sense of self.

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Power of Ambition characters believe that nothing is as important as projecting a successful, polished or accomplished image– Even if the character has to go deep into debt or lie, cheat and steal to do so. Image is everything to these characters.

How others view or rate them is crucial. They value themselves and others by the toys, the trappings, the prestige, the awards, the money, the status or the other public forms of recognition accrued. How it is accrued is irrelevant.

Power of Ambition characters want the reassurance of the visible, tangible evidence of their outward success or status.  The definition and meaning of “success” is at the heart of a Power of Ambition character’s story. Is success truly measured from the outside or from the inside?

A character driven by the Power of Ambition can be a hardworking, eager, charming optimist with a “can-do” spirit—or a lying, manipulative, backstabbing striver who will do anything to get ahead in life.  These characters are eager charmers, con artists, slick salesmen/saleswomen, lovable impostors and literal or metaphorical prostitutes.

They can be aspirational characters who want to rise from a lowly station to a more exalted one.  Or they can be selfish whores, frauds, fakers or con artists, always on the hustle.  In either case, their perceived status, popularity and social importance is key their sense of themselves.

Character Examples

Christopher, Uncle Junior and Carmela in The Sopranos; Miranda in Sex and the City; David Brent in the UK version and Michael Scott in the US version of The Office, are all great television examples of this character.  For more television examples see the Power of Ambition blog posts.

Film examples include:  Vivian Ward in Pretty Woman; Bud Fox in Wall Street; Vicomte de Valmont in Dangerous Liaisons; and Suzanne Stone in To Die For.  Tom Cruise has played many Power of Ambition characters over his career including:  Charlie Babbitt in Rain Man, Jerry Maguire in Jerry Maguire, Vincent in The Color of Money, Mitch McDeere in The Firm, Jasper Irving in Lions for Lambs, and Frank TJ Mackey in Magnolia.  For movie examples see the Power of Ambition blog posts.

Power of Ambition eBook

The Power of Ambition Character Type eBook explains how these characters are alike and how each character is made individually distinct. It Ambition help you develop unique, original, evocative and authentic Power of Ambition characters that fully explore all the contradictions, reversals and surprises of a fully formed human being.

Discover the Power of Ambition character’s specific goals, unique emotional obstacles and very distinct responses and reactions to any opportunity, challenge or threat. Create this character’s Immediate Tactics, Long-term Orientation and Strategic Approach in a way that is recognizably “true” at every step of the story and during every moment of screen time. The audience Ambition instantaneously recognize and relate to your character because your character is complex, three-dimensional and “feels real.”

This eBook is thorough analysis of the Power of Ambition Character Type in his or her many guises and roles as a protagonist or a member of a larger ensemble. It is packed with numerous examples from film, television and even real life! Examples from scores of scenes and dozens of quotes from film and television characters clearly illustrate this character’s motivations and psychological dynamics in a story.

Comprehensive Analysis

The Power of Ambition Character Type eBook illustrates exactly how to create and differentiate this character based on his or her:

(1.) World View (beliefs about how the world works) What are the essential core beliefs that motivate a Power of Ambition character’s ordinary actions?

(2.) Role or Function (position in the story or role in the ensemble) What do the other players look to a Power of Ambition character to do or provide in the story?

(3.) Values in Conflict (competing values that push the character to extremes) What opposing choices or goals establish the Power of Ambition character’s moral code? What is this character willing to fight, sacrifice or die for? And why?

(4.) Story Questions (emotional journey in the story) What personal issues, dilemmas and internal conflicts does a Power of Ambition character wrestle with over the course of the story? What does this character ask of him or her self? What is this character’s Leap of Faith in an emotionally satisfying story?

(5.) Story Paradox (emotional dilemma) What is the duality or the contradiction at the heart of a Power of Ambition character’s story struggle? How is the character’s internal conflict expressed in actions.

(6.) Life Lessons (how to complete the emotional journey) What must a Power of Ambition character learn over the course of the story to make a clear, satisfying personal transformation? What actions lead to this character’s emotional salvation?

(7.) Dark Side (this character as a predator or villain) What happens when a Power of Ambition character’s actions are driven entirely by fear? How might or how does the story end in tragedy?

(8.) Leadership Style (what defines and qualifies this character as a leader) How does a Power of Ambition character convince others to follow? How does this character act to take charge and command?

(9.) Film Examples (the Power of Ambition character as a protagonist)

(10.) Television Examples (the Power of Ambition character as central to an ensemble)

(11.) Real Life Examples (historical Power of Ambition figures on the world stage)