Video on Demand – ETB https://etbscreenwriting.com Screenwriting Fri, 30 Jul 2021 21:47:42 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.1 THE OTHER WOMAN and Video on Demand https://etbscreenwriting.com/the-other-woman-and-video-on-demand/?utm_source=rss&utm_medium=rss&utm_campaign=the-other-woman-and-video-on-demand https://etbscreenwriting.com/the-other-woman-and-video-on-demand/#respond Thu, 17 Feb 2011 18:36:31 +0000 http://etbscreenwriting.com//?p=3543 otherwoman_MAINThe means of distribution are changing and will continue to change.  I believe we will soon see the rise of films made for “straight to streaming.”  Straight-to-video always had a stigma attached which I don’t think will be the case of movies that go straight to Netflix or Video on Demand.

Most movies don’t require a big screen– small character dramas and films without explosions, elaborate action sequences or lots of effects.  Many, if not most, “home theaters” have surround sound as good or better than older theaters. The view ratio of a large flat screen TV is about the same as the reduced screens in most multi-plexes.  By view ratio, I mean that a person’s field of vision is only as wide as most large flat screen TV’s.  It’s what they can view without having to turn their heads.

True, you miss the social experience of watching a movie in a crowd but for parents of young kids a movie date can cost upwards of $100 after you factor in the babysitter, parking, ticket prices and concession treats.  If the movie isn’t amazing why bother with the hassle of traffic and the cost involved.  Most parents I know would rather watch at home with a glass of wine after the kids are in bed.

In the excerpted article below, Eric Kohn gives an interesting take on VOD and the fates of Natalie Portman’s “triple-assault” releases BLACK SWAN, NO STRINGS ATTACHED and THE OTHER WOMAN:

A few years into the proliferation of video-on-demand distribution, the strengths and weaknesses of the format are apparent. VOD excels at creating instant, heretofore unavailable audiences for odd little features that would otherwise dwindle in obscurity.  For example, Michael Tully’s eccentric brotherly drama “Septien,” which became available in households around the country concurrent with its premiere at the Sundance Film Festival last month (alongside four other movies released by IFC Films). A single passing notice for “Septien” in the New York Times may have led dozens of audiences to switch it on and discover a distinctly weird experience they may never find at a local theater. This process of discovery allows all kinds of unconventional cinema to catapult its way to the attention of larger audiences.

VOD also enables the popularity of lackluster product driven solely by its intrinsic commercial appeal, a phenomenon epitomized by “The Other Woman.” Prior to its theatrical release in New York and Los Angeles, the movie has already become a sizable on-demand blockbuster, landing upwards of $1 million in ticket sales from home rentals, according to a report by Mark Olsen in the Los Angeles Times. Shot nearly two years ago (it premiered at the 2009 Toronto Film Festival under its original title, “Love and Other Impossible Pursuits”), “The Other Woman” is mainly useful now because it illuminates an earlier era in the current Oscar nominee’s career, when she was more susceptible to bad choices. Ironically, the VOD numbers inadvertently validate those choices long after she has moved beyond them.

Factor in the curiosity quotient here and it’s clear people will take a chance on an odd little movie or a movie featuring a early performance, which wouldn’t be worth risking a high ticket price and all the other ancillary costs involved.  If you’re an artist who wants his/her content seen by an audience this is an amazing distribution boon.

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The TV Economic Model Changing https://etbscreenwriting.com/the-tv-economic-model-changing/?utm_source=rss&utm_medium=rss&utm_campaign=the-tv-economic-model-changing https://etbscreenwriting.com/the-tv-economic-model-changing/#respond Wed, 30 Dec 2009 12:17:08 +0000 http://etbscreenwriting.com//?p=2285 For more than 60 years, TV stations have broadcast news, sports and entertainment for free and made their money by showing commercials. That might not work much longer.
The business model is unraveling at ABC, CBS, NBC and Fox and the local stations that carry the networks’ programming. Cable TV and the Web have fractured the audience for free TV and siphoned its ad dollars. The recession has squeezed advertising further, forcing broadcasters to accelerate their push for new revenue to pay for programming.
That will play out in living rooms across the country. The changes could mean higher cable or satellite TV bills, as the networks and local stations squeeze more fees from pay-TV providers such as Comcast and DirecTV for the right to show broadcast TV channels in their lineups. The networks might even ditch free broadcast signals in the next few years. Instead, they could operate as cable channels — a move that could spell the end of free TV as Americans have known it since the 1940s.

remote-hdtv-televisionThe future is arriving faster that anyone expected.  It is playing out in the biggest pay-TV provider, Comcast’s  takeover of NBC and Rupert Murdock’s battle with Time Warner cable.   Here’s an interesting article from the Hollywood Reporter on how the TV business model is unravelling in front of our very eyes.

For more than 60 years, TV stations have broadcast news, sports and entertainment for free and made their money by showing commercials. That might not work much longer.

The business model is unraveling at ABC, CBS, NBC and Fox and the local stations that carry the networks’ programming. Cable TV and the Web have fractured the audience for free TV and siphoned its ad dollars. The recession has squeezed advertising further, forcing broadcasters to accelerate their push for new revenue to pay for programming.

That will play out in living rooms across the country. The changes could mean higher cable or satellite TV bills, as the networks and local stations squeeze more fees from pay-TV providers such as Comcast and DirecTV for the right to show broadcast TV channels in their lineups. The networks might even ditch free broadcast signals in the next few years. Instead, they could operate as cable channels — a move that could spell the end of free TV as Americans have known it since the 1940s.

Full article here

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The Switch to Online Viewing https://etbscreenwriting.com/the-switch-to-online-viewing/?utm_source=rss&utm_medium=rss&utm_campaign=the-switch-to-online-viewing https://etbscreenwriting.com/the-switch-to-online-viewing/#respond Tue, 27 Oct 2009 11:25:55 +0000 http://etbscreenwriting.com//?p=1836 TV_m1309438This is an interesting article from the Los Angeles Times on the pace at which audiences are migrating from cable and broadcast to online viewing.  The future is arriving faster than we think.

Jazz musician Bill Cunliffe loves television — but he doesn’t watch it on a TV set.

“I can watch anything I want, any time I want,” he said, “on my bottom-of-the-line Mac PowerBook.”

Cunliffe, 53, is one of a growing number of TV viewers who get all their programs via the Internet.

For reasons that include saving money, convenience, personal choice and a hatred of commercials, these viewers are cutting the cord from cable, satellite and telephone suppliers of TV service, and even throwing away the rabbit ears and other antennas that brought in over-the-air broadcasts.

“The idea that you come home and your entertainment choices are dictated on what some entertainment channel decides is not for me,” said video game producer Chris Codding, whose Venice apartment has a 52-inch Sony television that’s used only for video games and viewing DVDs.

“I really like the concept of having something in your mind that you want to watch,” Codding said, “and then going to the computer and watching it.”

There have been no mainstream studies on just how many people have cut the cord to established TV program suppliers, and the percentage of viewers who have done it is probably small. But there’s plenty of evidence that the number of people who are watching TV shows online is growing.

Read the whole article here:  http://www.latimes.com/business/la-fi-notv26-2009oct26,0,3559474.story

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